Energy Company Customer Rewards · Morocco · MAD

Energy Company Customer Rewards in Morocco.

ONEE (Office National de l'Electricité et de l'Eau Potable) distributes power. Lydec, Redal, and Amendis operate under concessions in major cities. Morocco is a leader in African renewable energy.

38M+

Population

MAD

Local currency

99%+

Electrification rate — near-universal

Key Morocco players

01

ONEE

02

Lydec (Casablanca)

03

Redal (Rabat)

04

Amendis (Tangier)

05

NAREVA Energy

Delivery channels in Morocco

SMSWhatsAppWebUSSD

Morocco use cases

How customer retention rewards
work in Morocco.

Every reward is issued in MAD (MAD) and redeemable at local Morocco brands. Delivered via SMS and WhatsApp — works on any phone.

Example 01

Lydec / Redal on-time payment

MAD reward cards for utility customers in Casablanca and Rabat who pay before the due date via CMI or Maroc Pay.

Example 02

Solar net-metering rewards

Reward Moroccan households that install rooftop solar under ONEE's net-metering programme.

Example 03

Energy conservation programme

Reward customers who reduce monthly kWh consumption — aligned with Morocco's national energy efficiency targets.

Example 04

Direct debit enrolment reward

MAD card for customers switching to automated payment — reduces Lydec/Redal admin cost significantly.

Integration

Issuing customer retention rewards in Morocco.

01

Connect to your billing or prepaid system

QIFTS integrates via API or webhook with any energy billing platform, prepaid vending system, or smart meter data feed.

02

Define reward triggers

On-time payment, prepaid top-up, conservation milestone, new connection, referral — set any trigger in the QIFTS dashboard.

03

Rewards issue automatically

Every qualifying event triggers a reward card in local currency — delivered to the customer by SMS or USSD in seconds.

04

Track impact on payment behaviour

Full reporting on reward issuance, redemption, and the change in on-time payment rates and average top-up value by customer segment.

Morocco reward card details

Currency

MAD (MAD)

Delivery

SMS

Issue time

< 2 seconds

Region

North Africa

Get started

Build your Morocco energy reward programme.

Tell us your trigger events and we will configure rewards in MAD — delivered via SMS.