USSD
Any phone. Zero data. Instant redemption.
USSD is the bedrock of mobile access in Africa. Any phone with a SIM card can dial a USSD short code. No internet connection, no app, no data balance required. QIFTS USSD redemption covers the broadest possible recipient base — including feature phone users, rural populations, and anyone without a data plan.
No data needed · Works on every phoneUSSD SESSION · MTN NIGERIA
Dial: *737*CODE#
QIFTS REWARDS
Welcome, Emeka.
Balance: ₦5,000
Expires: 31 Dec 2027
Redeem at:
1. Grocery
2. Airtime
3. Food & dining
0. Exit
Reply 1 to redeem at grocery →
Why USSD matters
The channel that reaches everyone.
In Nigeria alone, over 40 million people use feature phones. Across sub-Saharan Africa, smartphone penetration is still below 50% in many markets. USSD is the only channel that reaches all of them.
FMCG in-pack promotions
Print a USSD short code on product packaging. Any consumer who buys can dial and claim — whether they're in Lagos, Kano, or Enugu, regardless of phone or data status.
Rural distributor rewards
Your field sales force and distributor network often operate in areas with poor data coverage. USSD means your incentive programme reaches them regardless of connectivity.
Healthcare worker incentives
Community health workers, clinic staff, and field volunteers are often in low-connectivity environments. USSD redemption ensures no reward goes unclaimed.
Financial inclusion programmes
Reward programmes targeting unbanked or underbanked populations benefit from USSD — it works without a bank account, internet, or any technical setup.
How it works
Four steps to redemption.
01
Recipient receives card
Physical scratch card, SMS with code, or printed voucher — any format that includes the USSD short code.
02
Dial the short code
Recipient dials *XXX*CODE# from any phone on any network. No data required — standard USSD session.
03
Navigate the menu
USSD menu shows balance, redemption categories, and nearby merchants. Navigate with number key presses.
04
Confirm redemption
Select category and confirm. Balance deducted in real time. Recipient receives SMS confirmation.
Other access channels
Get started
Ready for zero-data redemption?
USSD is active by default across all QIFTS markets. Connect your platform and start issuing within days.