FMCG & Consumer Brands

Run promos. Reward customers. No custom build.

Purchase-triggered rewards, in-pack scratch codes, retailer incentives, trade campaigns — QIFTS is the infrastructure behind every activation. One integration. Every market. No per-country tech build.

16+

African markets

2,000+

Brands in catalogue

<30

Days to go live

Example: In-pack scratch promo

01Customer buys product
02Scratch panel reveals a unique code
03Customer dials USSD or visits branded URL
04Code validated — value loaded instantly
05Redeems at any brand in the category

Use cases

Every activation. One infrastructure.

Whatever the campaign mechanic — in-pack, on-pack, receipt upload, USSD entry — QIFTS is the infrastructure behind the reward. We handle the rest.

In-pack scratch codes

A scratch panel inside every pack reveals a unique code. Customer scratches, redeems. No microsite to build. No developer needed.

Purchase-triggered rewards

Customer buys, uploads receipt or enters a code. Reward is issued instantly. Works for single purchases or cumulative spend thresholds.

Retailer & trade incentives

Reward the shops and distributors stocking your products. They hit a target, they get a card. Delivered direct, tracked from your dashboard.

Consumer promotions

Limited-time offers, seasonal campaigns, new product launches. Issue thousands of cards in one action. Each one unique, each one tracked.

Loyalty programmes

Reward repeat buyers with accumulating value. Customers earn across multiple purchases and redeem when they're ready.

Distributor bonuses

Motivate the last mile. Distributors and agents who hit volume targets get cards issued automatically — no manual processing.

Get started

Ready to run your next promotion?

Configure your campaign format, markets, and access channels directly in the platform.