Campaign concepts
48 reward campaigns.
Every industry.
Channel incentives, sales rep rewards, consumer loyalty programmes, referral campaigns — illustrated across every major consumer industry in Africa. Each concept is ready to build on Qifts infrastructure.
48
Campaign concepts
6
Industries covered
8
Campaign types
10+
African markets
Browse by campaign type
8 campaign mechanics. Every one ready to launch.
Buy X, Get Rewarded
6 industry examples
First-Time Buyer Reward
6 industry examples
Points & Loyalty Club
6 industry examples
Refer a Friend
6 industry examples
Seasonal & Holiday Campaign
6 industry examples
Channel & Distributor Incentive
6 industry examples
Sales Rep Incentive
6 industry examples
Receipt Upload Campaign
6 industry examples
FMCG & Snack Brands
8 campaign concepts
Buy X, Get Rewarded
NutriCrunch
A buy-3-get-rewarded mechanic that drives repeat purchase, builds loyalty, and gives your customers something to come back for.
First-Time Buyer Reward
SavannaSnap
A first-time buyer mechanic that converts trial into loyalty before a competitor gets the second purchase.
Points & Loyalty Club
CrispClub
Points-based rewards that reward consistency, build habit, and give your brand a reason to exist on every shopping list.
Refer a Friend
BundleBytes
A refer-a-friend mechanic that turns loyal buyers into brand ambassadors — and rewards both sides of every referral.
Seasonal & Holiday Campaign
FestivaBite
Limited-window promotions that create urgency, spike volume, and build consumer habit around key calendar moments.
Channel & Distributor Incentive
TradeWave Snacks
A channel incentive programme that motivates distributor sell-through, rewards target performance, and gives you real visibility into your trade layer.
Sales Rep Incentive
PeakForce Snacks
A points-based sales incentive that rewards individual rep performance, drives competition, and keeps your field team motivated.
Receipt Upload Campaign
SnapReward Snacks
Receipt-based reward campaigns that work across modern trade, traditional trade, and informal market channels — wherever your product is sold.
Beverage Brands
8 campaign concepts
Buy X, Get Rewarded
RiverRush Drinks
A buy-3-get-rewarded campaign for beverage brands that drives volume, builds habit, and captures consumer data across every market.
First-Time Buyer Reward
FirstSip Co.
A first-time buyer reward that converts trial into loyalty before a competitor earns the second purchase.
Points & Loyalty Club
SipStack
Points that accumulate with every purchase, tiers that unlock better rewards, and a programme that makes switching to a competitor genuinely costly.
Refer a Friend
ShareShot Drinks
A referral programme that turns word-of-mouth into a measurable, incentivised growth channel for your beverage brand.
Seasonal & Holiday Campaign
FestDrip
Seasonal campaigns that spike volume at key calendar moments and give your distribution network a reason to push your product over competitors.
Channel & Distributor Incentive
FlowTrade Beverages
A channel incentive programme for beverage brands that rewards sell-through performance and gives you real-time trade layer visibility.
Sales Rep Incentive
FieldFlow Drinks
A points-based incentive programme for field sales teams that creates healthy competition, surfaces top performers, and drives beverage volume.
Receipt Upload Campaign
ProofDrink
A reward programme that works whether your product is sold in a supermarket, a kiosk, or a roadside vendor — no packaging change needed.
Personal Care & Beauty
8 campaign concepts
Buy X, Get Rewarded
GlowPath Beauty
A buy-3-get-rewarded programme for personal care brands that builds purchase habits and converts category browsers into brand loyalists.
First-Time Buyer Reward
NovaSkin
A welcome reward that removes the risk of the first purchase, captures consumer data, and creates the expectation of ongoing value.
Points & Loyalty Club
LumineClub
Points that accumulate across your full personal care range, tiers that reward your most loyal customers, and a programme that makes switching genuinely costly.
Refer a Friend
GlossCircle
A referral programme that turns beauty advocates into a measurable, incentivised acquisition channel.
Seasonal & Holiday Campaign
SeasonGlow
Seasonal reward campaigns that make your brand the default gift purchase and drive sell-through at key gifting moments across African markets.
Channel & Distributor Incentive
TradeGlow Distribution
A channel incentive programme for personal care brands that motivates distributor and retailer performance and gives you real trade layer visibility.
Sales Rep Incentive
BeautyForce
A sales rep incentive programme that motivates field reps to push your personal care range, surfaces high performers, and reduces churn.
Receipt Upload Campaign
ProofBeauty
Receipt-based campaigns that work in pharmacies, supermarkets, beauty supply stores, and informal markets — no packaging change needed.
Pharma & Health OTC
8 campaign concepts
Buy X, Get Rewarded
VitalPak
A purchase-reward mechanic for OTC health brands that reinforces the treatment cycle, captures consumer health data, and builds category loyalty.
First-Time Buyer Reward
WellFirst Health
A first-buyer reward that reduces trial hesitation, captures consumer consent data, and creates the expectation of ongoing health support.
Points & Loyalty Club
HealthStack
Points that reward consistent use of your health products, tiers that recognise your most loyal customers, and a programme that makes generic switching genuinely costly.
Refer a Friend
ReferWell
A referral programme for OTC health brands that leverages peer trust — the most powerful driver of health product adoption.
Seasonal & Holiday Campaign
SeasonalWell
Seasonal campaigns aligned to malaria season, flu season, Ramadan health needs, and back-to-school — when health purchase intent is highest.
Channel & Distributor Incentive
PharmaTrade
A channel incentive programme for pharma and OTC brands that rewards pharmacy push, distributor performance, and retail partner loyalty.
Sales Rep Incentive
MedForce
A points-based incentive programme that rewards individual rep performance, surfaces your top performers, and reduces costly rep churn.
Receipt Upload Campaign
RxProof
Receipt-based reward campaigns that work in pharmacies, supermarkets, and health shops — capturing consumer data and compliance behaviour across every channel.
Agri & Food Producers
8 campaign concepts
Buy X, Get Rewarded
HarvestMark
A purchase-reward mechanic for agri-food brands that drives repeat purchase, builds brand loyalty, and gives consumers a reason to choose your product over unbranded alternatives.
First-Time Buyer Reward
FirstHarvest
A first-purchase reward that reduces trial hesitation, captures consumer data, and creates the expectation of ongoing value from your food brand.
Points & Loyalty Club
GrainGuild
Points that reward consistent purchase of your food brand, tiers that recognise your best customers, and a programme that makes switching to a generic genuinely costly.
Refer a Friend
FarmShare
A referral programme that turns loyal food buyers into brand advocates and incentivises the peer recommendations that drive food brand adoption across African communities.
Seasonal & Holiday Campaign
HarvestFest
Seasonal campaigns tied to harvest festivals, Eid, Christmas, and national celebrations — when food purchase volume is highest across African markets.
Channel & Distributor Incentive
AgriTrade Partners
A channel incentive programme for agri-food brands that rewards distributor and trader performance and gives you real visibility into your trade layer.
Sales Rep Incentive
FieldGrain
A sales rep incentive programme that drives agri-food volume, rewards individual performance, and creates data from the field.
Receipt Upload Campaign
SnapHarvest
Receipt-based reward campaigns that work in formal supermarkets, open markets, and informal food traders — covering every channel where your product is sold.
Household Products
8 campaign concepts
Buy X, Get Rewarded
HomePride
A buy-3-get-rewarded mechanic for household product brands that builds purchase habit, creates brand loyalty, and captures household consumer data.
First-Time Buyer Reward
CleanStart
A first-time buyer reward for household brands that converts trial into loyalty before the consumer defaults back to their existing product.
Points & Loyalty Club
HomeStack Loyalty
Points that accumulate with every household product purchase, tiers that recognise your most loyal buyers, and a programme that creates a genuine cost to switching brands.
Refer a Friend
ShareClean
A referral programme that turns your most loyal household buyers into brand advocates in their communities.
Seasonal & Holiday Campaign
FestHome
Seasonal campaigns that capitalise on the pre-Eid deep clean, Christmas preparation, and national holiday purchase spikes.
Channel & Distributor Incentive
TradeHome
A channel incentive programme for household brands that motivates distributor performance and gives you visibility into your most fragmented trade layer.
Sales Rep Incentive
HomeForce
A performance incentive programme for household product sales reps that drives distribution width, rewards individual performance, and surfaces your top field operators.
Receipt Upload Campaign
ScanHome
Receipt-based reward campaigns for household brands that capture consumer data from supermarkets, neighbourhood stores, and informal market channels simultaneously.
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