Water Utility Customer Rewards · Morocco · MAD

Water Utility Customer Rewards in Morocco.

ONEE manages water alongside electricity in Morocco. Lydec, Redal, and Amendis distribute water in major cities under concession. Morocco faces water stress — conservation programmes are a national priority.

38M+

Population

MAD

Local currency

30%

Water stress level — conservation is critical

Key Morocco players

01

ONEE Water

02

Lydec (Casablanca)

03

Redal (Rabat)

04

Amendis (Tangier)

05

AMEE (energy & water agency)

Delivery channels in Morocco

SMSWhatsAppWebUSSD

Morocco use cases

How customer payment behaviour rewards
work in Morocco.

Every reward is issued in MAD (MAD) and redeemable at local Morocco brands. Delivered via SMS and WhatsApp — works on any phone.

Example 01

ONEE water conservation rewards

MAD reward cards for Moroccan households that reduce monthly water consumption — aligned with national water stress targets.

Example 02

Lydec on-time payment Casablanca

MAD cards for Casablanca water customers who pay before the due date via CMI or Maroc Pay.

Example 03

Drip irrigation adoption rewards

Reward agricultural customers who switch to drip irrigation — reduces water consumption significantly.

Example 04

Leak reporting programme Morocco

Reward Moroccan residents who report Lydec or ONEE network leaks — reduces system losses.

Integration

Issuing customer payment behaviour rewards in Morocco.

01

Connect to your billing system

QIFTS integrates with any water utility billing or customer management system via API or file upload.

02

Configure payment and conservation triggers

Set which payment events, conservation thresholds, and customer actions trigger which rewards.

03

Rewards issue automatically

Qualifying events trigger local-currency reward cards delivered by SMS or USSD — no manual processing.

04

Measure impact on collection rates

Dashboard showing reward issuance, redemption, and month-on-month change in on-time payment and average consumption.

Morocco reward card details

Currency

MAD (MAD)

Delivery

SMS

Issue time

< 2 seconds

Region

North Africa

Get started

Build your Morocco water reward programme.

Tell us your trigger events and we will configure rewards in MAD — delivered via SMS.