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East Africa · UGX

B2B Rewards Infrastructure

Issue reward cards in Uganda — any phone, any channel.

Uganda's mobile money penetration is among the highest in Africa. Rewards that work on every phone — without data — are the standard here. We built exactly that.

48M+

Population

UGX

Local currency

4

Redemption channels

The market

Why Uganda matters.

Uganda has one of Africa's most active mobile money ecosystems, and a large proportion of the population transacts offline. USSD-based access is essential, not optional. Companies rewarding staff, channel partners, and consumers in Uganda need infrastructure that reaches people wherever they are — not just those with smartphones and data bundles. QIFTS covers Uganda in Ugandan Shilling, with USSD and SMS redemption built in.

Access methods

Recipients in Uganda can redeem rewards via any of these channels — no smartphone required for most.

  • USSD (any phone, no data)
  • SMS delivery
  • WhatsApp redemption
  • Branded web page

Market insight

MTN Uganda's mobile money platform has more active users than Uganda's entire banking system. Reward programmes that don't work via USSD are excluding the majority of potential recipients in this market.

Competitive context

Uganda-market programmes are almost exclusively run manually — airtime sent one by one, cash paid out at collection points, or physical vouchers managed via spreadsheet. QIFTS replaces the entire manual process with a single platform.

Related playbook

Active industries

Who runs programmes in Uganda.

Healthcare & NGOs

Uganda's community health worker programme is one of Africa's largest. Incentive delivery via USSD is the only practical method at scale.

Agri & Development

Agricultural input companies and development finance institutions run farmer incentive programmes across Uganda's rural economy.

FMCG & Consumer Brands

East Africa's major FMCG brands run trade and consumer promotion programmes from Kampala outward.

Telecoms

MTN Uganda and Airtel Uganda run agent network and prepaid subscriber reward programmes across the country.

Uganda · UGX

Category gift cards
for Uganda.

Every card below is a category card — not a single brand. Recipients choose exactly where they spend within that category, from a curated list of local Uganda brands. Denominated in UGX (USh).

  • Connectivity Gift Card

    Airtime · Internet

    USh
  • Bills Gift Card

    Pay everyday

    USh
  • Electricity Gift Card

    Prepaid power

    USh
  • Repairs Gift Card

    Fix & restore

    USh
  • Care Services Gift Card

    Health & wellness

    USh
  • Professional Services Gift Card

    Trusted experts

    USh
  • Experiences Gift Card

    Live · Stage · Travel

    USh
  • Books Gift Card

    Stories & ideas

    USh
  • Pet Supplies Gift Card

    For the family

    USh
  • Fitness Sports Gear Gift Card

    Move further

    USh
  • Perfume Fragrance Gift Card

    Eau & essence

    USh
  • Jewellery Watches Gift Card

    Heirlooms

    USh
  • Fashion Gift Card

    Closet edit

    USh
  • Beauty Gift Card

    Skin · Hair · Make-up

    USh
  • Kids Toys Gift Card

    Play, build, imagine

    USh
  • Home Living Gift Card

    For the everyday

    USh
  • Electronics Gift Card

    Tech & gadgets

    USh
  • Grocery Brands Gift Card

    Pantry & fresh

    USh
  • Soft Drinks Juice Gift Card

    Chilled & fizzy

    USh
  • Breakfast Cereals Bars Gift Card

    Morning fuel

    USh
  • Coffee Tea Hot Drinks Gift Card

    Steeped & brewed

    USh
  • Rice Pasta Maize Gift Card

    Staples

    USh
  • Wine Drinks Gift Card

    Cellar selection

    USh
  • Energy Drinks Gift Card

    Charge up

    USh

24 categories · Uganda · UGX

Recipients redeem at local brands within each category — not locked to a single store.

Use cases

What companies use it for in Uganda.

Healthcare worker incentives

Issue rewards to community health workers across rural and urban Uganda. USSD redemption, no smartphone needed.

FMCG distributor rewards

Incentivise distributors and last-mile sellers for sales and stocking targets — tracked from a single dashboard.

Consumer promotions

In-pack and purchase-triggered rewards for consumer brands. Accessible on any phone.

NGO programme incentives

Issue participation rewards for community programmes, volunteer schemes, and survey panels.

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Ready to send rewards in Uganda?

Connect your platform and start delivering rewards in Uganda within days.